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Brochure: Travatan Project Focus
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Travatan Project Focus


Client: Travatan
Industry: Pharmaceutical
Project: Brochure Concept / Brochure Redesign / Brochure Production 
Problem: The previous 4/c version was too expensive and time-consuming to print on an "as needed" basis for regional events.
Solution: Redesigned as a 4/c preprinted brochure with a 1/c slip sheet, provided in MS Word.
Design Studio: Corbett-Accel Healthcare Group
The Travatan Project Focus Rep Kit educated key doctors. The national portion of the kit provided an outline of Alcon’s education efforts toward Glaucoma and Travatan’s benefits for African-Americans with Glaucoma. A versional slip sheet was designed for regional information regarding dinners and symposia.

Shown above are Ted’s brochure samples. For these projects, he designed brochure concepts and page layouts, which included typography explorations. He also developed the electronic documents from templates with style sheets to page layouts. Then, he developed and released the final art.
Last Updated on Thursday, 02 September 2010 05:35
 

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