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Direct Mailing: H-R Direct Campaign
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H-R Direct


Client: H-R Direct
Industry: Direct Mail Catalog for H.R.
Project: Photoshoot Art Direction / Catalog Cover Concept / Catalog Cover Design / Catalog Cover Production / Catalog Production Management
Problem: Need to market to viewers of the “X-Files” and "Fringe" TV shows.
Solution: Developed a series of cover concepts. 


Above are HR Direct’s product catalogs. These are a few of the retail catalogs covers that Ted Gibbs had developed. Ted had successfully art directed, designed and managed the production of these catalogs. This had led to four new product launches for HR Direct. Ted’s catalog campaigns included about 30 original covers.  
Shown above are Ted’s brochure samples. For these projects, he designed brochure concepts and page layouts, which included typography explorations. He also developed the electronic documents from templates with style sheets to page layouts. Then, he developed and released the final art.
Last Updated on Monday, 05 March 2012 02:27
 

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